Not too far ago on September 19th 2014 when iPhone 6 and iPhone 6 Plus were launched, Tim Cook and the Apple Inc. drew a lot of attention across the globe just like any other launch of an Apple product does. However the event received a mix response from the tech gurus universally. Some accused Apple Inc. of losing its technological edge over the period of years in the 'Tim Cook era' to its competitor, Samsung while others applauded their latest development in face of iPhone 6.
Having known this, it still didn't stop Apple to garner a pre-order booking of over 4 million iPhone 6 and 6 Plus in its first 24 hours of availability and another 10 million devices were sold in next 3 days, this in itself was a record by any cellphone manufacturing company. In India, Apple has managed to sell over half a million iPhone 6 in last three months.
Over past few days, I have been wondering what has made Apple the most valuable company in the world, when its market share in cellphone category is just about 10% and that in the computer and peripherals category is about 8%. Only when I read through few articles I realized that in last one year or so Apple products have seen a considerable rise which has added a lot to the brand and its value.
Apple Inc. has now taken the world by the storm by posting a mind boggling sale of over 74.5 million units of iPhone 6 in just three months since its launch. Apple's profit have now risen to the all time high of U.S $18 billion with over 37% increase. No company on this planet has ever achieved such a high till date.
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Tim Cook and team have been under a lot of pressure to fill in the void after Steve Job's demise in , but by looking at Apple's performance in last few quarters I am sure Steve would be proud of his successor as Tim has successfully managed to take the Apple Inc. to the heights which Jobs always aspired for. Steve Jobs and his aspirations are not new to this world, and it is only when you Aspire you can manage to reach where Apple Inc. is.
Meanwhile it will be interesting to see what Tim and Co. deliver in the month of April when they reveal Apple Watch as the Apple Inc. is know to scale the pinnacles of technological advancement each time they deliver a product.
